AD SENSE DO’S AND DON’TS
DO’S
When you sign up for google you must follow google terms and
conditions.If google find any violition to their programme polices, your
account will be suspended.
Provide unique information of webpage, the more specific
your content of website the more targeted the ads will be, always focus on
providing good quality information for ads, you can choose various formats to
show on your page.
Position your ad that it should be visible easily to
audience.
Your ad should look and feel like a part of your website
Your website should be easily navigable
Content of your website should be informative and of high
quality
Ad should be relevant to your content
DON’TS
Don’t use fraudulent or deceptive means of generating clicks
on the ads that are on your page.
Google prohibits some
methods that are
using automated clicking programmes
repeating manual clicks
using robots to generate clicks
clicking own ads
tricking visitors to click on your ads by using fraudulent
means.
Content on your web page should not hide text of ad, one
should use same type of fonts, colour and type for both ads and the content on
your webpages so that your ad should not announce itself as on outside ad.
Don’t have illegal information on your site and obscene or
offensive material
Avoid using any of these on your web page.
